It’s America’s 250th anniversary. And any country that lasts this long is built with care—just like Domino® Sugar.

In partnership with America250, Domino® Sugar launched limited-edition fireworks packaging for their classic Granulated 4lb Sugar, designed to honor this once-in-a-generation milestone. To promote their festive new packaging, we built a campaign around The Sweet Taste of 250, highlighting Domino® Sugar as the trusted expert in America’s kitchen for generations.

I was the primary Art Director on this campaign and designed all collateral.